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AI Technology.

How marketers and operators are using LLMs, agents, and modern tooling — without losing the plot.

AI Technology — 5 min read

Using LLMs for ad copy without sounding like an LLM wrote it

Most AI-generated headlines read like AI-generated headlines. Here's the workflow we use to get useful copy out of Claude and ChatGPT for real ad accounts.

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Nick Ostroff

Apr 02, 2026

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What AI agents can actually do for a small marketing team in 2026

The agent hype is loud and the real wins are quiet. Here's where we've gotten useful work out of agents, and where we've stopped trying.

Mar 15, 2026